The trade fair for successful customer relationships!

Welcome to the CRM-expo – the only place to find all the important suppliers, experts, and consultants from the CRM market, gathered together in one place.  Here, in a very personal and intense atmosphere, you can discuss applications, strategies, and implementations for the successful management of your customer relationships and profit from it!

Get your head start in the accompanying congress and symposium!

Meet the suppliers on the fair floor!

What is CRM?

CRM is an integral foundation of company leadership.  It integrates and optimizes inter-department customer driven processes in marketing, sales, and customer service, as well as, research and development.   This occurs with the foundation of a database created on the basis of previously defined sales processes and with corresponding market development software.  The CRM objective is the creation of value for both customers and suppliers within the framework of business connections.

Source:  German Direct-Marketing Association (Deutscher Direktmarketing Verband e.V. (DDV))

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